Facebook Traffic BootcampHow to Drive Traffic Using Facebook Module 1 ContentWhat will be covered in this course.How to progress. Introduction and Quick Overview Module 1 - Introduction ContentWhat will be covered in this course.How to progress. Module 1Customized Game Plan ContentKnowing where to start.Determine the current state of affairs.Convey what your company represents.What traffic are you getting now?What traffic do you need? MODULE 2 Module 2Overview ContentGetting your brand ready for facebook.Company slogans that stick.Colors and the subconscious.Your company logo.What to do with outdated logos.Branding by using mascots.Module 2Creating Memorable Slogans ContentHow do you make a slogan memorable?Pay attention to the examples around you.Research competitors.Making it catchy.Module 2The Power of Colors ContentThe role colors play.What do colors mean to people?Find colors that relate to your target audience.Module 2Upgrading Your Logo ContentIdeas for picking a logo.Outsource the design.Use Fiverr if you have a limited budget.Module 2Upgrading Your Graphics ContentWhy use vector graphics.Use a graphic designer to convert an image to vector.Using Fiverr to find a graphic designer.Module 2Using Mascots to Brand Your Company ContentMascots are a popular branding tool.Picking an appropriate mascot.Have multiple mascot poses.